[Photo News] GV60 Magma survives harsh trials ahead of debut

Hyundai Motor Company’s premium brand Genesis said Tuesday it has completed global road tests for its first high-performance EV ahead of its official debut this year. The GV60 Magma underwent extreme weather trials in Sweden, the US and New Zealand, as well as circuit runs in Korea, to refine handling, stability and ride comfort. Marking Genesis’ 10th anniversary, the GV60 Magma is set to become the brand’s flagship electrified performance vehicle, blending luxury and dynamic driving.

Sept. 30, 2025

Hyundai Mobis joins forces with 23 local firms to localize auto chips

Hyundai Mobis, the auto parts arm of Hyundai Motor Group, has launched Korea’s first private-sector alliance on automotive semiconductors in a bid to reduce reliance on imports. Hyundai Mobis held the first Auto Semicon Korea forum on Monday in Pangyo, Gyeonggi Province, bringing together 23 companies and institutions such as Samsung Electronics, LX Semicon, SK Key Foundry, DB HiTek and the Korea Electrotechnology Research Institute. The event was attended by CEO Lee Gyu-suk and some 80 senior e

Sept. 29, 2025

Battery blaze at state data center casts shadow over ESS push

A battery fire in the backup power system at the National Information Resources Service, Korea’s central government data center authority, is raising concerns over the country’s push to expand battery energy storage systems. According to the fire agency and media reports on Sunday, the fire that broke out Friday at the NIRS data center in Daejeon originated from lithium-ion batteries in the uninterruptible power supply (UPS). It took 22 hours to fully extinguish the blaze. A contractor who was w

Sept. 28, 2025

Cumulative sales of Hyundai Motor's GV80 exceed 100,000 in US

Cumulative sales of Hyundai Motor's GV80 sports utility vehicle have surpassed 100,000 units in the United States just five years after its launch, according to the carmaker Sunday. The GV80, which debuted in 2020 in one of the world's largest automobile markets, reached 100,446 units sold in the US as of last month on strong consumer demand, according to Genesis. The model drew global attention in 2021, when golfer Tiger Woods survived a serious rollover crash in a GV80 during the Genesis Invit

Sept. 28, 2025

Hyundai Motor ramps up local hiring in wake of Georgia immigration raid

Hyundai Motor is stepping up efforts to recruit local talent at its recently opened Georgia plant in the aftermath of a massive immigration raid at the construction site of the joint battery plant between Hyundai Motor and LG Energy Solution in the state earlier this month. According to the career website of Hyundai Motor Group Metaplant America, there were 33 job openings as of Thursday. Of them, 28 were uploaded after the US immigration and law enforcement authorities carried out the large-sca

Sept. 25, 2025

Battery giants brace for high-stakes rematch in W1tr ESS bid

Competition is heating up among South Korean battery firms, as they prepare for a 1 trillion won ($720 million) second round of government-led bidding for large-scale energy storage systems. At stake is not only market share at home, but also a springboard for global expansion, as winning contracts is expected to help validate product safety and performance in overseas tenders. The Korea Power Exchange confirmed it will open bidding next month for 540 megawatts of ESS capacity, mirroring the siz

Sept. 24, 2025

Robocrop: Farms try out Hyundai’s robotic suits

A farmer works in a grape vineyard wearing the X-ble Shoulder wearable robot developed by Hyundai Motor and Kia. Under a partnership signed Tuesday with the Rural Development Administration, the carmakers plan to provide the robotic suits to farmers. Originally designed to ease above-shoulder industrial tasks, the device is now being tested for agricultural use through joint projects with the state agency. (Hyundai Motor Group)

Sept. 24, 2025

Hyundai Motorstudio Seoul revamped as cultural hub for car lovers

Hyundai Motorstudio Seoul, which opened its doors to journalists Tuesday after its recent makeover, has transformed into a car-lover's paradise. The first-floor shelves are lined with some 2,500 auto-related books and 500 auto-themed items ranging from vintage catalogs and emblems to collectible model cars, with some rare models available for purchase. Named the Auto Library, the first and second floors were delicately curated in collaboration with Culture Convenience Club, a Japanese operator o

Sept. 23, 2025

Georgia governor eyes Hyundai talks in Seoul after raid fallout

Georgia Gov. Brian Kemp is seeking a meeting with Hyundai Motor executives in Seoul following a US immigration raid that detained more than 300 Korean workers at the company’s joint battery plant in Georgia. According to the Atlanta Journal-Constitution and other news outlets, Kemp’s office sent emails on Sept. 8 — just four days after the unprecedented immigration raid — stating that he wishes to meet Hyundai officials during an upcoming trip to Korea and underscoring Hyundai’s importance as a

Sept. 22, 2025

EVs near one-fifth of South Korea car sales

South Korea’s electric-vehicle market hit a milestone in August, with EVs accounting for nearly one in five cars sold, as new model launches and rising consumer demand fuel adoption. A total of 23,269 battery-powered passenger cars were newly registered last month out of 126,787 vehicles sold nationwide, according to mobility tracker Carisyou. The 18.4 percent share marks the highest level since the firm began compiling data in 2020. Imported EVs are gaining traction even faster. Registrations o

Sept. 21, 2025

Genesis puts impetus on Central Asian expansion

Genesis has opened up a showroom in Kazakhstan as the Korean premium auto brand under Hyundai Motor Group looks to accelerate its expansion in Central Asia. According to industry sources on Sunday, Genesis held an opening ceremony for the Almaty Genesis Showcase earlier in September. The showroom will be operated by local distributor Astana Motors. Almaty Genesis Showcase, a three-story building with a gross floor area of 1,705 square meters, will display the automaker’s signature models such as

Sept. 21, 2025

Charancha drives mobility shift with blockchain, AI-powered trust

Charancha, a mobility platform company, was founded to address problems in the used car market with technology. Going over and beyond as a platform for buying and selling used cars, Charancha has set out a vision to create a new mobility ecosystem based on data and trust. After its launch in 2021, the company has shown continuous growth, logging 66.5 billion won ($48 million) in revenue last year, up 84 percent on year. Kwon Hyeok-min, vice chair of Deutsch Automobile Group, the parent company o

Sept. 19, 2025

Hyundai shifts gears: 7 new N models, 100,000-unit target by 2030

Hyundai Motor Company plans to roll out at least seven new performance models and reach annual sales of 100,000 units by 2030, further expanding its presence in the global high-performance car market. The announcement was made during a media event celebrating the 10th anniversary of Hyundai’s high-performance brand, Hyundai N, held Thursday in Uiwang, Gyeonggi Province. At the event, the company also unveiled plans to continue developing internal combustion and hybrid models for the N series, ca

Sept. 19, 2025

Hyundai bets W77tr on eco-friendly growth amid tariffs, EV slowdown

Hyundai Motor Company said Thursday it would invest 77.3 trillion won ($56 billion) over the next five years — an increase of 7 trillion won from last year — to navigate tariff pressures and slowing electric vehicle demand, while reinforcing its mid- to long-term strategy. Under the investment, the auto giant plans to add 1.2 million units of annual production capacity across its global facilities by 2030. That is 20,000 units more than announced at last year’s announcement. This includes boosti

Sept. 18, 2025

Posco Future M, SK Innovation E&S launch solar project to cut plant emissions

Posco Future M announced Thursday that it has partnered with SK Innovation E&S to initiate a solar power project aimed at reducing carbon emissions at its industrial sites. Under the agreement, SK Innovation E&S will install 2.5 megawatts of solar panels on the rooftops and parking lots of Posco Future M’s plants, generating 2.8 gigawatt-hours of renewable energy annually. Posco Future M will purchase the electricity to power its operations, a move expected to reduce carbon emissions by approxim

Sept. 18, 2025